At Odd, we design with awareness and responsibility, rethinking existing solutions as tools to shape new realities.
This year, we're once again repurposing the galvanized iron structure for Tech Barcelona at 4YFN, cladding it with new materials and transforming it into a space that evolves year after year.
For 2025, we’ve embraced a mature and avant-garde aesthetic, where a monomaterial approach defines the space with solidity and coherence. The corrugated metal adds texture, depth, and reflections, while the lighting enhances the stand’s presence and reinforces its technological essence.
CLIENT
Tech Barcelona
DATE
February 2022
February 2023
February 2024
LOCATION
Mobile World Congress (Fira Barcelona)
TYPOLOGY
Ephemeral Architecture
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