23. Fujikina
For the first time in Barcelona, Fujikina landed with the goal of creating an immersive space to explore the art of photography. The challenge was clear: how to design and produce an event that would reflect Fujifilm’s identity while connecting with the city’s creative and cultural scene?
At Odd Spaces we approached this project embracing our oddness: we chose innovative, sustainable and flexible solutions with a focus on hyperlocal talent. This approach allowed us to design spaces adaptable to different uses and needs, maximizing impact while using resources responsibly.
The result was an environment that fosters dialogue with the local ecosystem. More than 3,000 visitors immersed themselves in an experience that blended photography with the city’s design and culture.
Fujifilm
DATE
2024
LOCATION
Teatre Nacional de Catalunya
TYPOLOGY
Event Management + Branding applyed to the space
IN COLLABORATION WITH
Codea Studio