We celebrated the second edition of PASSEU at the iconic Club Natació Barcelona, connecting the event to the America’s Cup and highlighting the city’s deep ties to the sea.
ACCIÓ once again welcomed foreign companies investing in the region with an intimate and genuine gathering that showcased the city’s character through its hallmark innovation and hospitality.
The visual identity played with images of the territory, emphasizing the historic, cultural, and economic bond of the region with the Mediterranean. These were complemented by graphic elements evoking a dynamic setting.
The centerpiece was a seaside installation featuring VER AGUAS’ culinary proposal, greeting guests at dawn with an “esmorçar de forquilla” (fork breakfast) accompanied by the baristas of Nomad Coffee.
ACCIÓ - Generalitat de Catalunya
DATE
2024
LOCATION
Club Natació Barcelona
TYPOLOGY
Food event + Event Management + Branding Applied to the Space + Content Curation
IN COLLABORATION WITH
VER AGUAS
Nomad
Gracias Grecia